Telegram is more than just a messenger or a social network – it’s a combination of both! Here, you can find interest groups, chat with family and friends, create secret communities, and sell goods and services.
If you’re looking to go on a weight loss journey, you can find Instagram influencers who are marketing experts to follow. By clicking on their offers, you’ll be automatically transferred to their Telegram channel where they’ll post all the information about the course.
A Brief History
Telegram users may have noticed the similarity of the application design with the Vkontakte social networ. Durov created his new creation in tandem with his brother Nikolai in 2013. Interestingly, the brothers did not advertise their creation in any way, popularity came to him due to word of mouth.
Interestingly, Pavel Durov and his brother Nikolai did not advertise their creation at all, yet it still managed to gain popularity due to word-of-mouth. This just goes to show that sometimes the best marketing strategy is no marketing strategy at all!
Specifications
Telegram is an easy-to-use application that attracts users with its simple and convenient interface, extensive capabilities, fast data transfer and download speed, and data security. It is a completely open source application with free access to all protocols, code, and other program files.
- Telegram has many advantages, such as:
- -The ability to transfer files of different formats (RAR, Excel, PDF, MP3 and video of any format)
- -The size limit of the data being transferred is up to 1.5 GB
- -Cloud storage
- -It works on all platforms (Android, IOS, Windows)
- -It doesn’t crash or have glitches when sending and receiving “heavy” files
- -The number of chat participants can reach 5 thousand people
- -It’s a very secure messaging system
Telegram Promotion
Why consider Telegram as a business platform?
Telegram offers many features that may be appealing to businesses, such as:
-Private chats and channels which can only be entered by invitation from the administrator. This ensures that your audience is not taken away to another project without your knowledge.
-A high level of security, which guarantees the confidentiality of all information contained in the chat, and protection from hacking of both the group and users.
-The use of Telegram messenger as a data store. All data from chats, groups and conversations is stored in the cloud.
How to start promoting?
In order to promote your new project on Telegram, we suggest you take the following steps:
- Work on creating a group or chat of communication in Telegram. To create a group, go to the “Settings” section and select the “Create group” item. Here you set the name and can invite users to this group. You will post information in your chat, and users will leave comments and show other activity inside the chat.
- Work on creating a bot that will help protect a chat or group from spam, expand functionality with additional widgets, and help in the development of content visualization.
When placing ads on social media, it’s important to include a link to a private Telegram channel or chat. This helps build trust with users and also allows you to gauge interest in your product or service. Telegram is a relatively young application with a pleasant and easy interface, making it appealing to a wide range of users. By promoting your business on Telegram, you’ll be tapping into a massive potential customer base!