If your boss suddenly announces that you are heading up the next PR event, he has obviously decided you are ready for your own project; calm down and take a deep breath, you have a lot of resources at hand, plus you should have an adequate budget to put on a professional show.
Here are a few tips from a seasoned event planner that you might like to implement when planning an event.
- Identify the event objectives – It might be to introduce a new line of products to customers, or to celebrate an important anniversary, whatever the event, you should list your objectives and there are usually several. Only after you set your goals can you start thinking about how to achieve them; planning is a critical aspect of event planning, which we are sure you already know.
- Create lists – Think about what you will need in terms of furniture and other resources; you can hire a portaloo in the UK from a leading outdoor event supplier, along with a range of classy hospitality suites for VIPs. You need a list of vendors; Google can locate all of these and you can make enquiries to compare service and cost; making informed decisions after online comparisons. One list for IT hardware (and software) that you will need, mics and maybe headsets and don’t forget batteries. A list of personnel and their roles is another must have, while another is for seating and other resources you will require.
- Make best use of IT – Google is your go-to platform for sourcing vendors, services and equipment, while you can make Zoom calls to save money and there is event planning software with many useful templates to help you create a successful event. Create a Google calendar and post all the data on there, so you always have a back-up copy and set notifications to remind you of important meetings. Here are a few good reasons to use Tik-Tok for business advertising.
- Practice makes perfect – As far as the actual event goes, you should schedule a dress rehearsal and make sure that the program is properly choreographed. The MC should have a copy of the schedule, as should you and every other person with a role in the event.
Planning an event takes a lot of preparation and we hope that the above tips will aid you to deliver an awesome event that puts you on the map.
